HubSpot integration

AI admissions agents connected to HubSpot

With HubSpot, every conversation qualified by a Skolbot agent becomes an enriched contact: contact details, programme and campus, intake, level of study, marketing consent and a conversation summary.

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Illustrative example

The data is mapped to your portal’s properties during setup.

What arrives in HubSpot

You choose the fields. Spam and non-admissions requests never get there.

First name, last name, email and phone
Programme and campus of interest
Marketing consent and lead source
Any other field your school needs
Lead scoring (cold, warm, hot), built with you
Conversation brief for your admissions team

Mapped to your properties

We map Skolbot’s data to the properties of your HubSpot portal, including custom properties such as intake or campus.

Follow up from the CRM

WhatsApp Activate starts from CRM contacts who agreed to be contacted, and sends their answers back to the record.

Frequently asked questions

What data does Skolbot write to HubSpot?

The fields you choose, for example first name, last name, email, phone, programme and campus of interest, consent. Plus two fields created with you: the lead scoring and the conversation brief.

Can leads be routed by campus?

Yes. The school or campus is sent, so the contact can be assigned to the right team.

Does Skolbot replace HubSpot?

No. HubSpot stays your CRM. Skolbot adds the context of each conversation.

Let’s look at your admissions journey.

30 minutes on your programmes, your channels and your CRM.