Conseils, stratégies et analyses pour le recrutement étudiant et l'IA dans l'enseignement supérieur.

ChatGPT, Perplexity and Gemini rarely cite university websites directly. Here's how Wikipedia, LinkedIn and press decide if your Australian institution gets mentioned.

Implement Schema.org structured data on your course pages so ChatGPT, Perplexity and Gemini recommend your Australian university. Technical guide with JSON-LD examples.

Australian universities are largely absent from ChatGPT. Discover the 5 reasons and the 60-day plan to boost your AI visibility and student recruitment.

How Australian universities get recommended by ChatGPT for 'best uni for [career]' queries. A BOFU checklist for course pages: Schema.org, outcomes data, FAQs and TEQSA signals.

How to track your university's AI visibility as a KPI: 3 actionable metrics and a 90-minute monthly ritual for Australian higher education communications and marketing directors.

Is your QAA, OfS or TEF status cited when prospective students ask ChatGPT 'is this university accredited'? A practical guide to making UK HEI credentials machine-readable.

More than half of Gen Z applicants now open ChatGPT or Perplexity before UCAS. Here's what UK higher education institutions can do to appear in those AI-generated answers.

What signals do ChatGPT, Perplexity and Gemini use to recommend universities and colleges? 15 ranked criteria with an action plan for UK higher education institutions.

A phased 90-day action plan for UK schools to get cited by ChatGPT and Perplexity — Schema.org, citable content, external mentions and measurement.

Compare 7 tools to measure your university's presence in ChatGPT, Perplexity and Gemini. Pricing, features and recommendations by institution type.

Is your Australian university cited by Perplexity? 10-query audit, scoring grid and optimisation checklist with TEQSA, QILT, UAC/QTAC and ATAR context.

Set up GEO monitoring for your Australian institution across ChatGPT, Perplexity and Gemini, with dashboards aligned to TEQSA, QILT, ATAR and admissions centres.