Conseils, stratégies et analyses pour le recrutement étudiant et l'IA dans l'enseignement supérieur.

Every lost prospect costs your institution £1,500–£4,000. Full breakdown: acquisition cost, student lifetime value and opportunity cost.

47 hours to reply to a prospect email: every hour of delay slashes your enrolment chances. Data, root causes and fixes for higher education.

Conversion rate benchmarks from website visit to enrolment by school type: business 2.3%, engineering 4.1%, IT 5.2%. How to measure and improve.