Blog
Conseils, stratégies et analyses pour le recrutement étudiant et l'IA dans l'enseignement supérieur.
AI Chatbot10 min read
Case Study: How a Business School Increased Enrolment by 40% with AI
Composite case study: a European business school deploys an AI chatbot and measures +40% qualified leads, +62% open day registrations and 280% ROI in 12 months.
Skolbot· 22 March 2026
AI Chatbot11 min read
Chatbot RFP Checklist for Higher Education: The Complete Specification Guide
12 functional, technical and compliance criteria for writing a chatbot RFP in higher education. Includes a ready-to-use evaluation grid.
Skolbot· 20 March 2026
AI visibility13 min read
Schema.org EducationalOrganization for Schools: JSON-LD Guide
Complete Schema.org EducationalOrganization JSON-LD for schools: required properties, code examples and +12 pts of AI visibility measured in the field.
Skolbot· 19 March 2026
AI visibility11 min read
AI Visibility for Irish Colleges: How to Appear in AI Search 2026
Only 19% of AI answers mention a European college. Schema.org, structured content, and GEO strategies for Irish private higher education to appear in ChatGPT and Perplexity.
Skolbot· 19 March 2026
AI visibility8 min read
Content Cited by ChatGPT: How to Make Your University Unmissable
Practical techniques to get ChatGPT, Perplexity and AI engines to cite your Irish college. Schema.org, FAQ markup, QQI signals, CAO references and measurement.
Skolbot· 18 March 2026
AI Chatbot9 min read
How to Integrate an AI Chatbot Into Your School Website
One script tag, 48-hour deployment, compatible with every CMS. A technical guide to adding an AI chatbot to your institution's website without a heavy IT project.
Skolbot· 18 March 2026
AI Chatbot10 min read
Best AI Chatbot for Higher Education: 2026 Comparison
Side-by-side comparison of 5 AI chatbots for universities. Criteria, pricing, ROI data and field benchmarks to pick the right solution.
Skolbot· 17 March 2026
AI Chatbot8 min read
How an AI Chatbot Automatically Registers Prospects for Open Days
18.4% open day registration rate via chatbot vs 6.2% via form. Intent detection, frictionless data collection and automated reminders explained.
Skolbot· 15 March 2026
AI Chatbot12 min read
AI Chatbot for Irish Colleges: Engaging the CAO Generation
How AI chatbots help Irish colleges convert CAO-cycle prospects: 24/7 responses, open day registration, HEAR/DARE guidance, and multilingual support for international students.
Skolbot· 14 March 2026
Prospect experience10 min read
The questions your prospects ask but never get answered
Analysis of 200,000 conversations: the 10 critical questions institutions leave unanswered — and the enrolments they lose because of it.
Skolbot· 13 March 2026
Compliance10 min read
Protecting prospect student data: an operational GDPR guide for admissions teams
How to collect, store and use prospect data in GDPR compliance. Operational checklist for admissions and marketing teams in higher education.
Skolbot· 12 March 2026
Recruitment16 min read
Student Recruitment in Ireland: Strategies for Private Colleges
International students, Stamp 2 work rights, CAO cycle optimisation, and AI tools: the complete recruitment playbook for Irish private higher education.
Skolbot· 11 March 2026